Florex
As the interior design studio chosen to work on the new company restaurant for Grootebroek’s Florex, we were presented with an exciting challenge when tasked with creating a space that offered meeting and customer reception capabilities. Florex, a supplier of flower bulbs, seeds, plant onions, and growing concepts to major retailers throughout Europe, wanted a unique, non-standard restaurant that reflected their corporate culture and provided plenty of space for personnel to relax and recharge.
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The island and the “shells” around it create natural routes that guide people through the space, while still providing several cozy nooks and spaces that maintain the desired level of homeliness. With careful design consideration, the island also serves as a room divider, creating distinct areas for meetings, lunch, and other activities while also providing a visual representation of the company. We drew inspiration for the island’s shape from the cross-section of a flower bulb, which adds subtle meaning to the already distinctive design.
The space is now suitable for various purposes, from meetings and lunches to festive gatherings and welcoming clients. It has become a representative space that reflects Florex’s DNA. The colours and materials are based on Florex’s character and driven by the ambition to design in a circular and sustainable way. The striking acoustic element above the bar is not only an eye-catcher but also ensures that the space meets all acoustic requirements.